Incorporated
Incorporated™ Design for the Intelligent©
Incorporated is a multi-disciplinary architecture and design studio with experience across a wide range of project types that specializes in the integration of the design disciplines. Having executed hotels, residential buildings, restaurants, galleries, retail stores, private residences and products, Incorporated approaches a chair, a room and a super structure all with a singular philosophy.
Incorporated: Open Source Design. The name reflects a belief that smart ideas can come from anywhere. Incorporated opens up the creative process to inspiration from the worlds of technology, science, art, and the forces that shape our lives today. By thoughtfully filtering and documenting the information that flows through their open studio, Incorporated brings an intelligent aesthetic to a range of projects, large and small.
Portraiture: To Lead is to Listen. Portraiture is a metaphor for how Incorporated approaches its projects, viewing each as an individual subject with its own unique attributes. The firm immerses itself in the passions and aspirations of the user, whether that user is an individual, a group, or a whole segment of the population, filtering their unique characteristics through Incorporated’s own design lens. The result is tailored designs that capture distinctive needs and desires.
Synergy: Joy, Utility, Craft. Incorporated’s tripartite leadership balances the three essential elements of design: joy, utility, and craft. Joy is the emotional inspiration vital to meaningful structures and objects. Utility is the emphasis on functionality that makes design transformative. Craft is the skill and experience to execute a vision with detail, novelty, and leading technology. Through the unique and complementary talents of Incorporated’s three principals, leadership at every phase ensures the harmony of joy, utility, and craft that generates good design.
Artistry: Constraints as Innovation. Incorporated embraces constraints as the seeds of potential solutions, rather than as obstacles to overcome. The firm’s experience across varying scales allows them to see potential in things often overlooked, inspiring innovative designs that transcend limitations. Incorporated have brought classic craftsmanship to modern contexts and new technologies to historic buildings; they have made small spaces highly functional and large structures humanly scaled. Regardless of budget, timeframe, or program, critical thinking delivers smart design.
Archive: Knowledge Power. The culture of the practice emerges from Incorporated’s collective knowledge, accessed through a virtual archive of materials, ideas, and experience. Incorporated mines this archive to approach challenges in unexpected ways, to invest established design strategies with new meaning, to translate successful solutions between contexts, and to enrich their collaborators through shared information. Incorporated’s strong knowledge base is the wellspring and future of their practice.
