Lerival’s JACK Table, designed by Della Valle Bernheimer and selected as an Editor’s Pick in Architectural Record’s 2009 Product Report, launched last Thursday at tribeca’s Issey Miyake boutique to select members of the New York design community. Escaping the snow and warming up with a selection of sakes, guests were able to publicly view the patented design for the first time. Beginning April 15th, JACK will be available by order through lerival.com and tribeca Issey Miyake, both in its full form and as individual table legs.
JACK Table launches at tribeca Issey Miyake
16 February 2010
Ice Heart
13 February 2010
Our congratulations go out to Granger and Robert from Moorhead & Moorhead for their Ice Heart sculpture in New York’s Time Square. The entire 10 foot tall heart, timed for Valentine’s day, is constructed of masonry scaled blocks of ice, and designed to pick up the lights, colors and activity of Times Square.
Lerival’s favorite characteristic of the Ice Heart lies in its fleeting nature, matching its temporary status. In introducing the uncertain melting of the ice blocks as a key feature of the project, Moorhead & Moorhead have managed to turn a hindrance into an asset, adding an extra dimension through material innovation.
Read more about the project here and in the NY Times.
American Design in Paris, featuring Moorhead & Moorhead
28 January 2010
Paris’ Triode Design launched an exciting showcase of contemporary American designers last Thursday at its space in the 6eme arondissement. The event, in partnership with the American Embassy and the NY / Paris-based design consulting agency futureflair, featured a forceful list of talent from across the US that included Jason Miller, John Pomp, Jonah Takagi, Josh Owen, and lerival’s Moorhead & Moorhead, among others.
The event, intended to raise awareness of American designers in a market saturated primarily with Europeans, marks the beginning of the exclusive availability of M&M’s Modular Screen at the showroom, as well as a limited feature of the designer’s Felt Stool.
For more information visit www.triode-design.com
lerival launch party at tribeca issey miyake (oct 15)
18 October 2009
Carl Fredrik Svenstedt referring to his Infinity Bench.
Overcoming stormy weather, lerival’s launch party at Tribeca Issey Miyake on October 15th successfully brought together designers, architects and furniture fans alike to sip sake, swap stories and speak spontaneously over lerival’s debut furniture collection and its place within America’s contentious contemporary furniture landscape.
On display were Moorhead & Moorhead’s Felt Stools and Modular Screen, the latter of which straddled the store while complementing Issey Miyake’s existing Frank Gehry-inspired sculpture; Carl Fredrik Svenstedt’s Infinity Bench suspended-in-motion in the window; Incorporated Architecture and Design’s range of Hex Tables, Chair and Ottoman; nARCHITECTS’ commanding Plate Shelf; and a preview of things to come with Della Valle Bernheimer’s JACK table legs.
Moderated by Laetitia Wolff of futureflair, the event culminated in a lively discussion between featured architects: Granger and Robert from Moorhead & Moorhead, Adam Rolston from Incorporated A+D and Carl Fredrik Svenstedt of his titular Paris-based firm together with valuable interjections from audience members, namely the enigmatic Giuseppe Lignano from LOT-EK. Up for discussion was the subject of mutual inspiration between furniture design and architecture and the differences between varying attitudes to furniture design on both sides of the Atlantic. Unlike their European cousins, our architects argued, the role of today’s successful US-based designer has, out of necessity, expanded beyond that of pure designer to include that of the modern businessman: aspiring Patricia Urquiola’s needing to form a company in order to successfully move into production. Admitting that designers rarely want, or can, go down that route, our participants concluded that a company such as lerival offers a much-needed alternative – a business modeled on designers remaining designers and that structures and cultivates the best manufacturing model for each piece. By redefining mass-production to still involve hands-on fine-tuning (Felt Stool) or breathing new life into a design that would have otherwise remained in the studio (Infinity Bench), lerival is building a new process, and a unique and holistic approach to furniture manufacturing in the US.
Front of Store
Conversation in Full Flow
Testing out the Infinity Bench
The Infinity Bench in Flight
Fabulous in the Foreground
Panoramic
Moorhead & Moorhead's Felt Stools Relaxing in the Corner
Incorporated's Hex Tables
Neither the weather nor the tiny drinks kept the cool kids away...
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